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Board CertifiedInvisalign ProviderAccepting new patients
Smile Central Dental
Smile Central Dental is a board-certified orthodontic practice in Union City, NJ.
3196 John F. Kennedy Blvd 3rd Floor, Union City, NJ 07087
4.5(372 reviews)
About Smile Central Dental
Handling of autistic and sensory-sensitive children and a coin-reward system for young patients set this Union City practice apart from typical family dental offices.
Smile Central Dental is a dental practice that also offers orthodontic treatments including Invisalign, traditional and clear braces, and retainers for teens and adults. Reviews focus heavily on pediatric visits, with many describing staff who sing to calm babies, make special accommodations for children with autism or sensory needs, and use a coin or vending-machine reward system to ease anxious kids through cleanings and extractions. Dr. Karen is mentioned for being gentle and patient during procedures and for explaining next steps to parents, though a smaller number of reviews describe a harsher approach with scared children. Families with several kids in treatment and children who transferred mid-care also come up often in reviews.
Summary of 171 patient reviews, June 2016–September 2026, updated September 2026
Treatments offered
Who They Treat
Smile Central Dental provides orthodontic treatment for the following age groups:
Children
Ages 6–11
Teens
Ages 12–17
Adults
Ages 18+
Technology & Equipment
Smile Central Dental uses modern orthodontic technology to deliver precise, comfortable treatment.
3D Digital Scanning
Cone Beam CT (3D X-Ray)
Invisalign
Invisalign Teen
Vivera
iTero
Orthodontists at this office
provider
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WILLAN JUMBO CUEVA
NPI verified · no bio or photo on file
Accepting New Patients
provider
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Jonathan Sipzner
NPI verified · no bio or photo on file
NPI VERIFIEDAccepting New Patients
provider
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Robert Grunstein
NPI verified · no bio or photo on file
NPI VERIFIEDAccepting New Patients
provider
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Jonathan Noll
NPI verified · no bio or photo on file
NPI VERIFIEDAccepting New Patients
provider
headshot
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Ghada Mubarez
NPI verified · no bio or photo on file
NPI VERIFIEDAccepting New Patients
Insurance accepted
3 plans listedCarecreditDelta DentalHumana
Smile Central Dental does not list Medicaid. Coverage varies by plan tier — confirm with the office before your first visit.
What patients say
Latest review 6 weeks ago
What patients praise
- Reviews repeatedly describe accommodations made for children with autism or sensory sensitivities during exams and cleanings.
- Staff are described using a coin or vending-machine reward system and singing to calm young children and babies during visits.
- Dr. Karen is noted for gentle handling of extractions and anesthesia, along with explaining treatment plans to parents.
Things to know
- A number of reviews describe the front desk as rude or dismissive, even when assisting staff are praised.
- Some reviews mention long wait times, last-minute cancellations, and disrupted appointments tied to dentist turnover.
Who it suits
- Young children and toddlers
- Families with multiple kids in treatment
- Anxious or nervous patients
Doctors patients mention
- Dr. Karen · 11 reviews
Orthodontic care in reviews
Few reviews discuss orthodontic treatment specifically; the feedback above reflects general dental visits.
- Last 90 days
- 42 reviews
- averaging 5.0★
- Last 12 months
- 62 reviews
- averaging 4.8★
- Owner replies
- 54% of reviews
20
Oct 2023Sep 2026
| Oct 2023 | 3 |
|---|---|
| Nov 2023 | 6 |
| Dec 2023 | 8 |
| Jan 2024 | 7 |
| Feb 2024 | 8 |
| Mar 2024 | 15 |
| Apr 2024 | 5 |
| May 2024 | 6 |
| Jun 2024 | 8 |
| Jul 2024 | 6 |
| Aug 2024 | 6 |
| Sep 2024 | 5 |
| Oct 2024 | 10 |
| Nov 2024 | 12 |
| Dec 2024 | 2 |
| Jan 2025 | 1 |
| Feb 2025 | 1 |
| Mar 2025 | 1 |
| Apr 2025 | 0 |
| May 2025 | 2 |
| Jun 2025 | 2 |
| Jul 2025 | 2 |
| Aug 2025 | 1 |
| Sep 2025 | 1 |
| Oct 2025 | 0 |
| Nov 2025 | 3 |
| Dec 2025 | 1 |
| Jan 2026 | 1 |
| Feb 2026 | 2 |
| Mar 2026 | 2 |
| Apr 2026 | 0 |
| May 2026 | 2 |
| Jun 2026 | 9 |
| Jul 2026 | 9 |
| Aug 2026 | 20 |
| Sep 2026 | 13 |
- 5★311
- 4★21
- 3★3
- 2★5
- 1★34
- 20165.0
- 20174.9
- 20184.0
- 20194.5
- 20204.6
- 20212.9
- 20224.3
- 20234.4
- 20244.7
- 20253.9
- 20264.9
1★5★
PraiseCriticism
- Great with kids54 / 5
- Friendly staff39 / 16
- Gentle, comfortable care31 / 4
- The dentist24 / 8
- Scheduling & wait times9 / 19
- Office & technology8 / 1
- Clear explanations5 / 2
- Responsiveness3 / 3
| Theme | Praise | Criticism |
|---|---|---|
| Great with kids | 54 | 5 |
| Friendly staff | 39 | 16 |
| Gentle, comfortable care | 31 | 4 |
| The dentist | 24 | 8 |
| Scheduling & wait times | 9 | 19 |
| Office & technology | 8 | 1 |
| Clear explanations | 5 | 2 |
| Responsiveness | 3 | 3 |
Languages Spoken
French
Recent reviews from Google
4.5
372 reviews
Yeny Garcia
3 weeks ago
Great experience! The staff was friendly and welcoming. My daughter felt comfortable. Highly recommend!
Amethyst Torero
4 weeks ago
We had such a wonderful experience at the dentist with our 5-year-old daughter! The entire staff was so kind, patient, and welcoming, making her feel extra comfortable from the moment we walked in. We’re so happy we found a dentist who makes visits such a positive experience. Thank you Karen!
Dulce Armengolt
2 months ago
Excellent service, fast, clean and outstanding, Kristina was very professional with my children
Liz Garcia
2 months ago
This was my first time bringing my sister and Kristina was wonderful! She made the whole experience very positive and I appreciate her for making my sister feel comfortable. Thank you for the work you do! :)
Gym_t1m3
Edited 2 months ago
Been bringing my child here since he was an infant. Now he is 8. Love smile central dental..everyone here is really kind. Starting from the front desk to the doctor and everyone inside..Kristine always do the cleaning for my son,she is great,kind and friendly.
Questions about this practice
What orthodontic treatments does Smile Central Dental offer?
Smile Central Dental offers: Adult Orthodontics, Clear Aligners, Clear Braces, Invisalign, Retainers, Teen Orthodontics, Traditional Braces.
Does Smile Central Dental accept dental insurance?
Smile Central Dental accepts Carecredit, Delta Dental, Humana.
Does Smile Central Dental offer free consultations?
Yes, Smile Central Dental offers a free initial orthodontic consultation. Call (201) 325-8444 or book online to schedule.
Is Smile Central Dental accepting new patients?
Smile Central Dental is currently welcoming new patients in Union City, NJ. Call (201) 325-8444 or book online to schedule.
Where is Smile Central Dental located?
Smile Central Dental is located at 3196 John F. Kennedy Blvd 3rd Floor.
What are the office hours for Smile Central Dental?
Smile Central Dental office hours: Monday 8:00 AM–5:00 PM, Tuesday 8:00 AM–5:00 PM, Wednesday 8:00 AM–5:00 PM, Thursday 8:00 AM–5:00 PM, Friday 8:00 AM–5:00 PM.
Does Smile Central Dental offer payment plans?
Yes, Smile Central Dental offers flexible payment plans to make orthodontic treatment affordable.
Who are the orthodontists at Smile Central Dental?
Smile Central Dental is staffed by WILLAN JUMBO CUEVA, Jonathan Sipzner, Robert Grunstein, Jonathan Noll, Ghada Mubarez. The practice is board-certified.
What is the patient rating for Smile Central Dental?
Smile Central Dental has a 4.5-star rating based on 372 patient reviews on Google.
Research with AI
3196 John F. Kennedy Blvd 3rd Floor
Union City, NJ 07087
Accepting new patients
Free Consultation
Payment Plans Available
Weekend Hours
Online Booking Available
Monday8:00 AM – 5:00 PM
Tuesday8:00 AM – 5:00 PM
Wednesday8:00 AM – 5:00 PM
Thursday8:00 AM – 5:00 PM
Friday8:00 AM – 5:00 PM
- Google reviews synced
- SOURCED
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