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Board CertifiedAAO MemberAccepting new patients

Greater Essex Dental

Greater Essex Dental is a comprehensive family dentistry practice in Newark, NJ offering general, cosmetic, restorative, orthodontic, pediatric, oral surgery, and emergency dental services.

23 Branford Pl, Newark, NJ 07102
4.7(44 reviews)
Call Now(973) 524-6880Book OnlineWebsiteDirections

About Greater Essex Dental

Greater Essex Dental is a comprehensive family dentistry practice in Newark, NJ offering general, cosmetic, restorative, orthodontic, pediatric, oral surgery, and emergency dental services.

The practice serves patients of all ages and uses advanced technology including iTero intraoral scanners, CBCT imaging, and offers Invisalign treatment.

Treatments offered

InvisalignInvisalign
Braces
Starting from Starting at $69.99 biweekly
Clear Aligners
Starting from $3,999
GuidesHow much does Invisalign cost? →Payment options & financing →

Who They Treat

Greater Essex Dental provides orthodontic treatment for the following age groups:

Children
Ages 6–11
Teens
Ages 12–17
Adults
Ages 18+

Technology & Equipment

Greater Essex Dental uses modern orthodontic technology to deliver precise, comfortable treatment.

3D Digital Scanning
Cone Beam CT (3D X-Ray)
Laser Dentistry
iTero/TRIOS
CBCT

* Pricing shown is an estimate. Contact the practice for a personalized quote.

Orthodontists at this office

provider
headshot

Vincent Labruna

NPI verified · no bio or photo on file

NPI VERIFIEDAccepting New Patients

Insurance accepted

24 plans listed
ADI/DentaquestAetnaAnthemAssurantBlue Cross Blue ShieldCarecreditCareingtonCHIP (Children's Health)
Greater Essex Dental accepts Medicaid. Coverage varies by plan tier — confirm with the office before your first visit.

Patient reviews

Sourced from Google

4.7
44 reviews
5★ 18
Charly Carelus
Charly Carelus
a year ago
“

I had an extremely disappointing and concerning experience when trying to make an appointment at your office. While three front desk receptionists were present, none of them acknowledged me in a timely or respectful manner. I was ignored, dismissed, and told the “computer was down” without any effort to assist or follow up. What makes this experience especially upsetting is that they appeared unwilling to take my insurance — without explanation or effort to verify. It felt like I was being deliberately avoided and treated differently, and I cannot help but feel that this was rooted in discrimination. Patients deserve to be treated with dignity and fairness, regardless of their background or insurance. I hope this issue is addressed seriously and steps are taken to ensure no one else has to experience what I did.

William Ruff
William Ruff
9 months ago
“

Dr. Bell, Dr. Ghandi, and Shay (FOH) were all very hospitable, quick, and efficient. In addition, Dr.Ghandi was able to perform an extraction on a tooth that another Dentist (at another location) was unable to perform. Highly recommend! Thanks again!

Kay Monet
Kay Monet
a year ago
“

Shay, the receptionist is great. Very nice, very helpful. Dr. Bell is also amazing. Of course knowledgeable but doesn’t down play A THING when it comes to him health. First time here & glad I am their new patient

Shanice Wise
Shanice Wise
2 years ago
“

I had to wait to a little while before posting a review because things always seem to change.. not here.. the energy is always the same.. good. Respectful, pleasant ladies at the front desk and doctor.. she’s great! I’ve had bad dentist experiences so I know not good people/dentists. The dentist here is amazing I would honestly recommend her to everyone. For you guys that are scared to go because of bad experiences. This is the place for you. You are in good hands.

pamela taylor
pamela taylor
2 years ago
“

Through skillful hands and genuine care, Dr. Bell provides an unparalleled level of service, turning a routine visit into an experience of excellence. Very informative, pleasant staff I loved the service. Very honored to treated by a Newark finest.

Read all 44 reviews on Google →

Questions about this practice

What orthodontic treatments does Greater Essex Dental offer?+
Greater Essex Dental offers: Invisalign.
Does Greater Essex Dental accept dental insurance?+
Greater Essex Dental accepts ADI/Dentaquest, Aetna, Anthem, Assurant, Blue Cross Blue Shield, and others.
Is Greater Essex Dental accepting new patients?+
Greater Essex Dental is currently welcoming new patients in Newark, NJ. Call (973) 524-6880 or book online to schedule.
Where is Greater Essex Dental located?+
Greater Essex Dental is located at 23 Branford Pl. Get directions: https://maps.google.com/?cid=11860038711032394295&g_mp=CiVnb29nbGUubWFwcy5wbGFjZXMudjEuUGxhY2VzLkdldFBsYWNlEAIYBCAA
What are the office hours for Greater Essex Dental?+
Greater Essex Dental office hours: Mon 9:00 AM–5:00 PM, Tue 9:00 AM–5:00 PM, Wed 9:00 AM–5:00 PM, Thu 9:00 AM–5:00 PM, Fri 9:00 AM–5:00 PM, Sat 9:00 AM–2:00 PM, Sun 9:00 AM–2:00 PM.
Does Greater Essex Dental offer payment plans?+
Yes, Greater Essex Dental offers flexible payment plans to make orthodontic treatment affordable.
Who are the orthodontists at Greater Essex Dental?+
Greater Essex Dental is staffed by Vincent Labruna. The practice is a member of the American Association of Orthodontists (AAO) and board-certified.
What is the patient rating for Greater Essex Dental?+
Greater Essex Dental has a 4.7-star rating based on 44 patient reviews on Google.

Research with AI

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23 Branford Pl
Newark, NJ 07102
Get Directions
(973) 524-6880
greateressexdental.com/
Book Online
Open in Google Maps
Accepting new patients
Payment Plans Available
In-House Financing
Weekend Hours
Same-Day Appointments
Online Booking Available
Emergency Hours Available

Accessibility & Parking

Wheelchair Accessible Restroom
Paid Parking Available
CashCredit CardsDebit CardsContactless / NFCCareCredit
Mon9:00 AM – 5:00 PM
Tue9:00 AM – 5:00 PM
Wed9:00 AM – 5:00 PM
Thu9:00 AM – 5:00 PM
Fri9:00 AM – 5:00 PM
Sat9:00 AM – 2:00 PM
Sun9:00 AM – 2:00 PM

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