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  3. /Rochester Orthodontists
  4. /Lazzara Smiles Orthodontics
Board CertifiedInvisalign ProviderAccepting new patients

Lazzara Smiles Orthodontics

Lazzara Smiles Orthodontics is a board-certified orthodontic practice in Rochester, NY led by Dr.

925 E Henrietta Rd, Rochester, NY 14623
4.9(348 reviews)
Call Now(585) 424-6400Book OnlineWebsiteDirections
Lazzara Smiles Orthodontics

About Lazzara Smiles Orthodontics

A sports-themed office and teen-friendly approach define this practice, now led by Dr. David Lazzara.

Reviews for Lazzara Smiles Orthodontics mention teens more than typical, and the office's sports memorabilia and themed decor come up often as something that appeals to both younger kids and older patients. Dr. David Lazzara, who took over the practice after a change in ownership, is described as knowledgeable and detail-oriented, often pointing out issues beyond the initial concern. Appointments are frequently noted as running on time, and some families mention driving well over an hour to continue treatment here. A number of reviews also describe the practice offering payment plans and, in some cases, completing transfer treatment at no extra charge.

Summary of 200 patient reviews, October 2014–March 2026, updated September 2026

Lazzara Smiles Orthodontics is a board-certified orthodontic practice in Rochester, NY led by Dr.

David Lazzara. They provide braces and Invisalign treatment for children, teens, and adults, with a focus on personalized care and flexible treatment options.

Treatments offered

InvisalignInvisalignSurgical OrthodonticsSurgical OrthodonticsClear AlignersClear AlignersTraditional BracesTraditional BracesRetainersRetainers
GuidesHow much does Invisalign cost? →Clear aligner costs explained →Adult braces cost guide →

Who They Treat

Lazzara Smiles Orthodontics provides orthodontic treatment for the following age groups:

Children
Ages 6–11
Teens
Ages 12–17
Adults
Ages 18+

Technology & Equipment

Lazzara Smiles Orthodontics uses modern orthodontic technology to deliver precise, comfortable treatment.

3D Digital Scanning
Remote Monitoring
iTero/TRIOS
Dental Monitoring

Orthodontists at this office

provider
headshot

Dr. David Lazzara, DMD, MS

NPI verified · no bio or photo on file

Lead OrthodontistNPI VERIFIEDAccepting New Patients
provider
headshot

-- ELIZABETH BARBI --, DDS

NPI verified · no bio or photo on file

NPI VERIFIEDAccepting New Patients12 yrs experience
provider
headshot

Dr. BRADLEY D KAUFMAN --, DDS

NPI verified · no bio or photo on file

NPI VERIFIEDAccepting New Patients20 yrs experience

What patients say

Latest review 6 months ago

What patients praise

  • The sports-themed office and rewards system for younger patients come up repeatedly as making visits easier for kids and teens.
  • Dr. Lazzara is noted for identifying and addressing additional orthodontic issues beyond what brought patients in initially.
  • Appointments are often described as running on schedule, with some reviewers noting retainers or other items turned around quickly.

Things to know

  • A few reviews mention that treatment felt slower or less resolved than expected under current care compared to prior treatment at the practice.
  • Some reviews describe cost concerns, including one noting the per-hour cost felt high relative to staff experience.

Who it suits

  • Teens in traditional braces or clear aligner treatment
  • Families with multiple children in treatment at once
  • Young children who may feel anxious about orthodontic visits

Doctors patients mention

  • Dr. David Lazzara · 36 reviews
Last 12 months
19 reviews
averaging 5.0★
Owner replies
2% of reviews
Reviews per month
8
Oct 2023Sep 2026
Reviews per month
Oct 20232
Nov 20230
Dec 20231
Jan 20240
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Nov 20241
Dec 20240
Jan 20255
Feb 20252
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Oct 20250
Nov 20251
Dec 20258
Jan 20261
Feb 20266
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Sep 20260
Star ratings
  • 5★329
  • 4★12
  • 3★1
  • 2★1
  • 1★4
Average rating by year
  • 20135.0
  • 20145.0
  • 20154.9
  • 20164.9
  • 20174.9
  • 20185.0
  • 20194.9
  • 20204.8
  • 20214.7
  • 20224.8
  • 20234.7
  • 20244.3
  • 20255.0
  • 20265.0
1★5★
Treatments patients mention
  • Braces51
  • Invisalign / clear aligners8
  • Retainers6
  • Early (phase 1) treatment3
What patients talk about
PraiseCriticism
  • Friendly staff72 / 1
  • The orthodontist39 / 4
  • Great with kids32
  • Treatment results27 / 2
  • Clear explanations24 / 1
  • Gentle, comfortable care17 / 2
  • Scheduling & wait times19 / 1
  • Office & technology18
What patients talk about
ThemePraiseCriticism
Friendly staff721
The orthodontist394
Great with kids320
Treatment results272
Clear explanations241
Gentle, comfortable care172
Scheduling & wait times191
Office & technology180

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Recent reviews from Google

4.9
348 reviews
Skylands Orthodontics
Skylands Orthodontics
5 months ago
“

We are so grateful to this office for seeing our patient on such short notice for an emergency. The entire team was incredibly kind, compassionate, and professional. They made a stressful situation so much easier, and their level of care truly stands out. Wonderful office... we highly recommend them! Dr. Krystian and the Skylands Orthodontics Team

Review from Google

Janiya Love
Janiya Love
6 months ago
“

I highly recommend Lazzara Smiles if you’re looking for an Orthodontist. I saw Kaitlin and Dr. Lazzara today and they are the absolute best. All of the staff are very friendly and this is such a clean and warming environment to be apart of!

Review from Google

Allison Michel
Allison Michel
6 months ago
“

We absolutely love Dr. LAZZARA and every staff member there. They all treat us like family. Remembering our names and even what coffee I like. I cant say enough good things about them! We love the sports themed atmosphere and the kids love the dip n dots they offer at specific appointments. You will not feel like you wasted your hard earned money going there! They take such good care of my kids.

Review from Google

Brian Odell
Brian Odell
7 months ago
“

Great experience. It is a very positive environment. They are quite knowledgeable and they certainly listen to your concerns. Their equipment is super high tech. Kaitlin is awesome!!!

Review from Google

Tim McKeever
Tim McKeever
8 months ago
“

Dr. Lazarra and his team are the best around! From the moment you walk in the office, you experience the best in customer service. The atmosphere is very modern, Extremely clean, and fun! The staff are highly professional and very engaging. State of the art technology, intentionality with the decor all around, and Dr. Lazarra sets the gold standard for professionalism, expertise and ethics! If you’re looking for the best in orthodonture, you don’t have to look any farther. This is the place. We drive almost two hours one way to get here and wouldn’t trade it! I’d give 10 stars if it let me.

Review from Google

Read all 348 reviews on Google →

Questions about this practice

What orthodontic treatments does Lazzara Smiles Orthodontics offer?+
Lazzara Smiles Orthodontics offers: Invisalign, Surgical Orthodontics, Clear Aligners, Traditional Braces, Retainers.
Is Lazzara Smiles Orthodontics accepting new patients?+
Lazzara Smiles Orthodontics is currently welcoming new patients in Rochester, NY. Call (585) 424-6400 or book online to schedule.
Where is Lazzara Smiles Orthodontics located?+
Lazzara Smiles Orthodontics is located at 925 E Henrietta Rd. Get directions: https://maps.google.com/?cid=3943145463134667309&g_mp=CiVnb29nbGUubWFwcy5wbGFjZXMudjEuUGxhY2VzLkdldFBsYWNlEAIYBCAA
What are the office hours for Lazzara Smiles Orthodontics?+
Lazzara Smiles Orthodontics office hours: Mon 8:00 AM–5:00 PM, Tue 8:00 AM–5:00 PM, Wed 8:00 AM–5:00 PM, Thu 8:00 AM–5:00 PM, Fri 8:00 AM–1:00 PM, Sat Closed–Closed, Sun Closed–Closed.
Does Lazzara Smiles Orthodontics offer payment plans?+
Yes, Lazzara Smiles Orthodontics offers flexible payment plans to make orthodontic treatment affordable.
Who are the orthodontists at Lazzara Smiles Orthodontics?+
Lazzara Smiles Orthodontics is staffed by Dr. David Lazzara, -- ELIZABETH BARBI --, Dr. BRADLEY D KAUFMAN --. The practice is board-certified.
What is the patient rating for Lazzara Smiles Orthodontics?+
Lazzara Smiles Orthodontics has a 4.9-star rating based on 348 patient reviews on Google.

Research with AI

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925 E Henrietta Rd
Rochester, NY 14623
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(585) 424-6400
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Accepting new patients
Payment Plans Available
In-House Financing
Weekend Hours
Virtual Consultations
Online Booking Available
Emergency Hours Available

Accessibility & Parking

Wheelchair Accessible Entrance
Wheelchair Accessible Parking
Wheelchair Accessible Restroom
CashCredit CardsDebit CardsContactless / NFC
Mon8:00 AM – 5:00 PM
Tue8:00 AM – 5:00 PM
Wed8:00 AM – 5:00 PM
Thu8:00 AM – 5:00 PM
Fri8:00 AM – 1:00 PM
SatClosed
SunClosed

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