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Board CertifiedAAO MemberInvisalign ProviderAccepting new patients

Goodman Orthodontics

Goodman Orthodontics is a practice led by Dr.

440 E 57th St B, New York, NY 10022
5.0(271 reviews)
Call Now(212) 688-4663Book OnlineWebsiteDirections
Goodman Orthodontics

About Goodman Orthodontics

Dr. Adam Goodman is known for finding Invisalign alternatives to extraction or jaw surgery, with after-hours texting and emergency visits when needed.

Dr. Adam Goodman treats a large share of adults with Invisalign and clear aligners, often resolving overbites, underbites, and bite issues from grinding without surgery or extraction. Reviews frequently note his responsiveness, including replying to texts and emails on weekends and fitting in same-day fixes for broken wires or lost retainers. Many notes also describe honest, no-pressure recommendations, with the doctor advising against treatment when it isn't needed rather than pushing costly procedures. Early treatment for younger kids and long-distance case management are mentioned as well, alongside a clean, tech-equipped office.

Summary of 200 patient reviews, August 2017–July 2026, updated September 2026

Goodman Orthodontics is a practice led by Dr.

Adam Goodman, a top 1% Invisalign Diamond Plus provider offering comprehensive orthodontic care including Invisalign clear aligners, ceramic braces, traditional metal braces, and hybrid treatments. The practice serves children, teens, and adults across Manhattan and Riverdale locations, emphasizing tech-forward treatment with personalized patient care.

Treatments offered

InvisalignInvisalignClear AlignersClear AlignersTraditional BracesTraditional BracesClear BracesClear BracesSurgical OrthodonticsSurgical OrthodonticsRetainersRetainersEarly TreatmentEarly Treatment
GuidesHow much does Invisalign cost? →Clear aligner costs explained →Adult braces cost guide →

Who They Treat

Goodman Orthodontics provides orthodontic treatment for the following age groups:

Children
Ages 6–11
Teens
Ages 12–17
Adults
Ages 18+

Technology & Equipment

Goodman Orthodontics uses modern orthodontic technology to deliver precise, comfortable treatment.

3D Digital Scanning
Custom Wire Technology
Remote Monitoring
Digital Records
iTero/TRIOS

Orthodontists at this office

provider
headshot

Dr. Adam Goodman, DMD

NPI verified · no bio or photo on file

Lead OrthodontistNPI VERIFIEDAccepting New Patients
provider
headshot

Dr. Bradley Schnebel, DMD

NPI verified · no bio or photo on file

NPI VERIFIEDAccepting New Patients

Insurance accepted

1 plan listed
DenteMax
Independent of insurance networks; patients can access full orthodontic benefits under most dental plans with treatments billed at standard fees.

What patients say

Latest review 4 months ago

What patients praise

  • Reviews describe complex cases like severe overbites and underbites corrected through Invisalign rather than surgery or extraction.
  • The office is noted for responding to messages after hours and squeezing in emergency visits for broken wires or lost retainers.
  • Several notes mention the doctor recommending a wait-and-see approach or pointing out when treatment isn't needed instead of upselling.

Who it suits

  • Adults considering clear aligners
  • Families with several kids in treatment over time

Doctors patients mention

  • Dr. Adam Goodman · 199 reviews
Last 12 months
12 reviews
averaging 4.7★
Owner replies
45% of reviews
Compared with New York
Higher rated than 83%
of 26 practices we track
Reviews per month
7
Oct 2023Sep 2026
Reviews per month
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Star ratings
  • 5★270
  • 4★0
  • 3★1
  • 2★1
  • 1★2
Average rating by year
  • 20135.0
  • 20145.0
  • 20154.8
  • 20165.0
  • 20175.0
  • 20185.0
  • 20195.0
  • 20205.0
  • 20215.0
  • 20225.0
  • 20235.0
  • 20245.0
  • 20254.7
  • 20264.6
1★5★
Treatments patients mention
  • Invisalign / clear aligners88
  • Braces13
  • Retainers13
  • Early (phase 1) treatment12
  • Jaw surgery8
What patients talk about
PraiseCriticism
  • The orthodontist105
  • Treatment results77
  • Friendly staff52
  • Clear explanations43 / 1
  • Great with kids34
  • Responsiveness32 / 1
  • Office & technology23
  • Scheduling & wait times21 / 2
What patients talk about
ThemePraiseCriticism
The orthodontist1050
Treatment results770
Friendly staff520
Clear explanations431
Great with kids340
Responsiveness321
Office & technology230
Scheduling & wait times212

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Recent reviews from Google

5.0
271 reviews
Katherine Kenigsberg
Katherine Kenigsberg
3 months ago
“

Dr. Goodman’s entire office is fantastic! Everyone is exceedingly kind, professional, and accommodating. Dr. Goodman offers all the treatment options with clear explanations so making the right choices for each child is easy. He calms kids and parents alike, and won’t rush or upsell you on unnecessary interventions. Highly recommend this practice!!

Review from Google

Freda
Freda
5 months ago
“

Dr. Goodman is super nice and professional. Highly recommend Goodman Orthodontics! Friendly staff, efficient appointments, and excellent care. Very satisfied with my experience so far.

Review from Google

Samuel Barclay
Samuel Barclay
5 months ago
“

I had an excellent experience with Dr. Goodman and his team throughout my Invisalign treatment. They were professional, attentive, and always made sure I was comfortable and informed at every step. My results turned out even better than I expected, and I couldn’t be happier with my new smile. Highly recommend Dr. Goodman to anyone considering Invisalign! A+++++ 5 Stars

Review from Google

Ross Felder
Ross Felder
6 months ago
“

Had a wonderful experience at Goodman Orthodontics. Super accommodating on such short notice to fix a wire in my mouth. Office is clean, staff is friendly, great location, very patient doctor with excellent credentials. Highly recommend!

Review from Google

Shari Lederman
Shari Lederman
8 months ago
“

I can’t say enough good things about Dr. Goodman and his team. He is incredibly knowledgeable and talented, and it’s immediately clear why he’s a top Invisalign provider. What truly sets him apart is how hands-on and personalized his care is. Dr. Goodman took the time to walk me through a detailed visual demonstration of my Invisalign treatment plan, explaining each step clearly and thoughtfully. It felt tailored specifically to me — not generic or rushed. This was a stark contrast to my previous experience with my former dentist, Dr. Steven Roth of Smiles NY, where I was simply sent an Invisalign link with no audio or verbal walkthrough of the treatment plan. His pricing was also far more reasonable than what I was quoted by my former Dentist. My Invisalign quote Dr. Steven Roth was nearly double the cost, despite offering far less personalization and support. Dr. Goodman also makes himself genuinely available to his patients; he even provides his cell number so you can text with questions or concerns. In addition to Dr. Goodman himself, his staff is outstanding. Everyone is kind, attentive, and welcoming. Linda, who always takes my scans, is wonderful - thorough, gentle, and consistently great to work with. Marianne at the front desk is incredibly accommodating. Beyond his expertise, Dr. Goodman is simply an honest, kind, and approachable person who truly cares about his patients and their outcomes. If you’re considering Invisalign or orthodontic care, I couldn’t recommend him more highly.

Review from Google

Read all 271 reviews on Google →

Questions about this practice

What orthodontic treatments does Goodman Orthodontics offer?+
Goodman Orthodontics offers: Invisalign, Clear Aligners, Traditional Braces, Clear Braces, Surgical Orthodontics, Retainers, Early Treatment.
Does Goodman Orthodontics accept dental insurance?+
Goodman Orthodontics accepts DenteMax.
Does Goodman Orthodontics offer free consultations?+
Yes, Goodman Orthodontics offers a free initial orthodontic consultation. Call (212) 688-4663 or book online to schedule.
Is Goodman Orthodontics accepting new patients?+
Goodman Orthodontics is currently welcoming new patients in New York, NY. Call (212) 688-4663 or book online to schedule.
Where is Goodman Orthodontics located?+
Goodman Orthodontics is located at 440 E 57th St B. Get directions: https://maps.google.com/?cid=16650930351363496961&g_mp=CiVnb29nbGUubWFwcy5wbGFjZXMudjEuUGxhY2VzLkdldFBsYWNlEAIYBCAA
What are the office hours for Goodman Orthodontics?+
Goodman Orthodontics office hours: Mon 8:00 AM–4:00 PM, Tue 9:00 AM–5:30 PM, Wed 9:00 AM–4:00 PM, Thu 8:00 AM–5:30 PM, Fri 10:00 AM–3:00 PM, Sat Closed–Closed, Sun Closed–Closed.
Does Goodman Orthodontics offer payment plans?+
Yes, Goodman Orthodontics offers flexible payment plans to make orthodontic treatment affordable.
Who are the orthodontists at Goodman Orthodontics?+
Goodman Orthodontics is staffed by Dr. Adam Goodman, Dr. Bradley Schnebel. The practice is a member of the American Association of Orthodontists (AAO) and board-certified.
What is the patient rating for Goodman Orthodontics?+
Goodman Orthodontics has a 5-star rating based on 271 patient reviews on Google.
How long has Goodman Orthodontics been in practice?+
Goodman Orthodontics has been providing orthodontic care since 1999, serving the New York, NY community for over 27 years.

Other Goodman Orthodontics locations

Lumia Dental PLLC
160 Broadway # 1004, New York · 4.9 (738) · Board certified
View →

Research with AI

ChatGPTPerplexityClaude
440 E 57th St B
New York, NY 10022
Get Directions
(212) 688-4663
goodortho.com/
Book Online
info@goodortho.com
Open in Google Maps
Accepting new patients
Est. 1999
Free Consultation
Payment Plans Available
Virtual Consultations
Online Booking Available
Emergency Hours Available

Accessibility & Parking

Wheelchair Accessible Entrance
Wheelchair Accessible Restroom
CashCredit CardsDebit CardsContactless / NFC
Mon8:00 AM – 4:00 PM
Tue9:00 AM – 5:30 PM
Wed9:00 AM – 4:00 PM
Thu8:00 AM – 5:30 PM
Fri10:00 AM – 3:00 PM
SatClosed
SunClosed

Social Profiles

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