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Bright Now!
About Bright Now! Dental & Orthodontics - Pinellas Park, FL
Dr. Coca and Dr. Chuck Laun draw praise for calm, gentle handling of anxious patients, though staff turnover has left some orthodontic cases dragging on for years.
This is a general dental practice that also offers braces, clear aligners, retainers, and TMJ treatment. Reviews often describe pain-free visits for procedures ranging from root canals to braces placement, and both Dr. Chuck Laun and Dr. Coca are noted for walking patients through what to expect before starting treatment. A number of reviews also describe billing surprises and scheduling problems, including canceled appointments and gaps between orthodontic visits tied to turnover among dentists and orthodontists at this location.
Summary of 208 patient reviews, June 2017–September 2026, updated September 2026
Photos
Treatments offered
Who They Treat
Bright Now! Dental & Orthodontics - Pinellas Park, FL provides orthodontic treatment for the following age groups:
Technology & Equipment
Bright Now! Dental & Orthodontics - Pinellas Park, FL uses modern orthodontic technology to deliver precise, comfortable treatment.
Orthodontists at this office
Claudia Moricz
Orthodontist
NPI verified · no bio or photo on file
Richard Gill
Orthodontist
NPI verified · no bio or photo on file
Insurance accepted
3 plans listedWhat patients say
Latest review 4 weeks ago
What patients praise
Things to know
Who it suits
Doctors patients mention
Orthodontic care in reviews
Reviews describing orthodontic treatment mention braces placement that was pain-free even for anxious patients and an orthodontist who deferred starting braces to monitor a child's jaw growth. Other reviews describe treatment stretching well beyond the original timeline, including one case involving four different orthodontists over several years due to staff turnover.
| Oct 2023 | 3 |
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| Nov 2023 | 7 |
| Dec 2023 | 12 |
| Jan 2024 | 6 |
| Feb 2024 | 3 |
| Mar 2024 | 2 |
| Apr 2024 | 4 |
| May 2024 | 3 |
| Jun 2024 | 4 |
| Jul 2024 | 7 |
| Aug 2024 | 8 |
| Sep 2024 | 8 |
| Oct 2024 | 6 |
| Nov 2024 | 4 |
| Dec 2024 | 2 |
| Jan 2025 | 1 |
| Feb 2025 | 2 |
| Mar 2025 | 2 |
| Apr 2025 | 2 |
| May 2025 | 3 |
| Jun 2025 | 1 |
| Jul 2025 | 1 |
| Aug 2025 | 2 |
| Sep 2025 | 4 |
| Oct 2025 | 7 |
| Nov 2025 | 7 |
| Dec 2025 | 8 |
| Jan 2026 | 4 |
| Feb 2026 | 8 |
| Mar 2026 | 10 |
| Apr 2026 | 3 |
| May 2026 | 1 |
| Jun 2026 | 6 |
| Jul 2026 | 2 |
| Aug 2026 | 5 |
| Sep 2026 | 6 |
| Theme | Praise | Criticism |
|---|---|---|
| Friendly staff | 77 | 18 |
| The dentist | 60 | 13 |
| Cost, insurance & financing | 12 | 25 |
| Scheduling & wait times | 13 | 21 |
| Gentle, comfortable care | 27 | 2 |
| Responsiveness | 7 | 13 |
| Clear explanations | 16 | 1 |
| Sales pressure | 2 | 13 |
Recent reviews from Google
Awesome staff treat you like family make you comfortable don’t make you feel rushed !!…and they always play great music!!!!!Seem to help lower my anxiety of being there Thank you very much for all you do for me 🙏
First time with this location and the service was very good the staff was very helpful explaining the procedure that is going to be worked.
I came here because they advertise an exam, X-rays, and cleaning for $99. After spending about an hour and a half in the office, they took a full set of X-rays and then told me I had multiple cavities, inflammation, and needed extensive treatment. The treatment plan they presented was nearly $7,000. What disappointed me was that they refused to perform the advertised cleaning unless I first agreed to their recommended treatments. When I asked about the $99 cleaning promotion, I was told that I was not eligible and that I needed a much more expensive “deep cleaning” and other procedures. As a patient, this felt very misleading. I came in expecting the advertised service and left without any cleaning at all, after spending a significant amount of time there. The experience felt more like a sales presentation for expensive dental work than a routine dental visit. I cannot comment on the quality of their dental treatment, but my experience with the advertised promotion was frustrating and disappointing. I left feeling that the $99 offer was mainly being used to bring patients in and upsell costly procedures.
Dr. Coca’s “Bright now” office is now under new staff. Which is great compared to the last staff. Dr. Coca was terrible and Cathy at be front desk looked like she climbed out from under a dumpster. Cathy was so incompetent I’m glad they are gone.
My husband got a root canal done at this location recently and felt weird after the crown was placed in his mouth. He has had root canals done before and knows something doesn’t feel right. He has brought it to the attention of the attending dentist at this location, a Spanish speaking dentist. I don’t remember her name. She doesn’t even make it the least bit apparent that she cares the slightest bit. It’s unprofessional and a disgrace. Now he has to walk around with an uncomfortable mouth because the dentist refuses acknowledge his complaint.
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