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Accepting new patients

Lotzof Orthodontics

Lotzof Orthodontics provides orthodontic treatment in San Diego, CA, with a 4.

4320 Genesee Ave #206, San Diego, CA 92117
4.9(157 reviews)
Call Now(858) 279-6210WebsiteDirections

About Lotzof Orthodontics

Dr. Lotzof uses digital imagery to lay out treatment options, with a track record that includes coordinating jaw surgery cases and adults switching from Invisalign to braces.

Reviews highlight Dr. Lotzof's use of digital imagery and detailed risk discussions before starting treatment, along with coordination with other specialists on complex cases involving jaw surgery or crossbite correction. Adults describe feeling comfortable pursuing treatment here, sometimes combining aligners with braces to address stubborn rotations, and several notes mention treatment timelines that matched or beat initial estimates. The office is also described as accommodating for families with multiple children in treatment over the years.

Summary of 137 patient reviews, October 2014–September 2026, updated September 2026

Treatments offered

Clear AlignersClear AlignersTraditional BracesTraditional BracesClear BracesClear BracesSelf-Ligating BracesSelf-Ligating Braces
GuidesClear aligner costs explained →Adult braces cost guide →Teen braces cost guide →

Who They Treat

Lotzof Orthodontics provides orthodontic treatment for the following age groups:

Children
Ages 6–11
Teens
Ages 12–17
Adults
Ages 18+

Orthodontists at this office

provider
headshot

Dr. JOHN C HOLMAN III, D.D.S.

NPI verified · no bio or photo on file

NPI VERIFIEDAccepting New Patients19 yrs experience

Insurance accepted

4 plans listed
AetnaDelta Dental PPOHumanaRenaissance Dental
Lotzof Orthodontics does not list Medicaid. Coverage varies by plan tier — confirm with the office before your first visit.

What patients say

Latest review 2 months ago

What patients praise

  • Reviews mention the use of digital imagery and detailed explanations of risks and expected outcomes before treatment begins.
  • Dr. Lotzof is described as coordinating with dentists, oral surgeons, and other specialists on more complex cases, including jaw surgery prep.
  • Several reviews note treatment timelines that matched estimates or finished ahead of schedule, with one case extended at no extra charge to reach the desired result.

Things to know

  • A few reviews describe feeling pressured, comparing the consultation experience to a sales pitch or being asked to prepay before a treatment plan was presented.
  • A small number of reviews mention concerns about extraction of healthy teeth being recommended, including for a child.

Who it suits

  • Adults considering orthodontic treatment
  • Families with multiple children in treatment

Doctors patients mention

  • Dr. Lotzof · 89 reviews
Last 90 days
13 reviews
averaging 4.2★
Last 12 months
38 reviews
averaging 4.5★
Owner replies
74% of reviews
Compared with San Diego
Higher rated than 52%
of 21 practices we track
Reviews per month
7
Oct 2023Sep 2026
Reviews per month
Oct 20232
Nov 20237
Dec 20235
Jan 20245
Feb 20243
Mar 20242
Apr 20241
May 20243
Jun 20244
Jul 20245
Aug 20243
Sep 20245
Oct 20242
Nov 20243
Dec 20241
Jan 20253
Feb 20253
Mar 20257
Apr 20251
May 20250
Jun 20253
Jul 20253
Aug 20253
Sep 20251
Oct 20254
Nov 20255
Dec 20251
Jan 20262
Feb 20265
Mar 20262
Apr 20261
May 20261
Jun 20267
Jul 20262
Aug 20265
Sep 20263
Star ratings
  • 5★167
  • 4★3
  • 3★0
  • 2★1
  • 1★5
Average rating by year
  • 20145.0
  • 20164.6
  • 20174.9
  • 20184.9
  • 20195.0
  • 20205.0
  • 20215.0
  • 20225.0
  • 20235.0
  • 20245.0
  • 20254.9
  • 20264.5
1★5★
Treatments patients mention
  • Braces64
  • Early (phase 1) treatment4
  • Retainers3
What patients talk about
PraiseCriticism
  • The orthodontist81 / 4
  • Friendly staff63 / 1
  • Treatment results52 / 1
  • Great with kids43 / 4
  • Clear explanations39 / 1
  • Gentle, comfortable care17
  • Scheduling & wait times16
  • Treatment timeline13 / 3
What patients talk about
ThemePraiseCriticism
The orthodontist814
Friendly staff631
Treatment results521
Great with kids434
Clear explanations391
Gentle, comfortable care170
Scheduling & wait times160
Treatment timeline133

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Recent reviews from Google

4.9
157 reviews
Rob Grunst
Rob Grunst
Edited 2 weeks ago
“

We have entrusted Dr. Lotzoff with the care of our two daughters. One had an under developed pallet and the other an underbite. Dr. Lotzoff corrected both while showing care and compassion for the young children they were at the time. Their care included braces that resulted in the gift of beautiful smiles that will last them a lifetime. Dr. Lotzoff is kind and compassionate yet still the utmost professional. I would recommend Dr. Lotzoff to my friends and family.

Review from Google

Shawn Starr
Shawn Starr
a month ago
“

Can't recommend. They will wait until you pay and then recommend the easiest option for them including removing healthy adult teeth instead of what's best for the child.

Review from Google

C. Reyes
C. Reyes
a month ago
“

I chose Dr. Lotzof's office as my choice to correct my smile. The level of care I experienced and the staff that helped in the process helped alleviate prior fears I had when getting braces as a teenager. I was given choices on what type of braces to use and the pros/cons to each to help correct my smile. Cost was practical and there were different options to chose to pay the balance so you can pick what makes sense financially for you. I'm very satisfied with my results and would recommend their office for your orthodontic needs.

Review from Google

Julia Najera
Julia Najera
2 months ago
“

Our family had been patients at Lotzof Orthodontics for approximately a year and a half. During that time, Dr. Lotzof removed a few of my son's baby teeth and placed a space maintainer, and we were satisfied with his care. Unfortunately, our experience changed dramatically when it came time to begin the next phase of treatment. After a routine follow-up, we were told it was time to move forward with Phase II orthodontics. The office encouraged us to pay the full amount upfront in exchange for a small discount. Because we had already established a relationship with the practice, we trusted their recommendation and prepaid over $3,100. Our insurance was also billed before we had ever been presented with or agreed to a treatment plan. X-rays were taken in December 2025, but it wasn't until about two months later that we finally met with Dr. Lotzof to discuss his recommendations. We were shocked to learn that his proposed treatment involved extracting one of my son's healthy permanent teeth, even though he still had many baby teeth remaining. Recognizing how significant this recommendation was, Dr. Lotzof suggested we obtain a CBCT scan to see whether all of my son's permanent teeth could be preserved. He also told us he would be happy to meet with us again to discuss the case at no charge. Before making an irreversible decision, we sought opinions from four other orthodontists. Not one recommended removing a healthy permanent tooth. After completing the CBCT scan Dr. Lotzof requested, we returned to discuss the results, but his recommendation remained the same. Ultimately, we chose to transfer our son's care to another orthodontist. When we requested a refund for the treatment that had never been started, the office refunded most of our payment but retained a $195 consultation fee. This was particularly frustrating because we had never been informed that there would be a separate charge for treatment planning or follow-up consultations. In fact, after we raised this concern, the office acknowledged in writing that the fee "was not discussed more clearly in advance." We had also been told that Dr. Lotzof would meet with us again free of charge to discuss our son's case. I understand that orthodontists can have different treatment philosophies, and I don't fault Dr. Lotzof simply because his recommendation differed from others. What concerns me is the overall process: asking patients to prepay thousands of dollars before presenting a treatment plan, billing insurance before that discussion occurred, recommending the extraction of a healthy permanent tooth when four other orthodontists independently disagreed, and then withholding money for a consultation fee that had never been clearly disclosed. Parents place an enormous amount of trust in orthodontists when making life-changing decisions for their children. Based on our experience, I would encourage families to obtain multiple opinions before agreeing to any irreversible treatment or making significant upfront financial commitments.

Review from Google

Alejandro Vega
Alejandro Vega
2 months ago
“

I had an excellent experience at Lotzof Orthodontics. Dr. Lotzof and his team are professional, knowledgeable, and genuinely care about their patients. From the initial consultation through every appointment, they took the time to explain the treatment process and answer all of my questions. The office is clean, welcoming, and well-organized, and the staff is always friendly and accommodating. What impressed me most was the attention to detail and the personalized care I received throughout my treatment. The results exceeded my expectations, and I couldn't be happier with my smile. I highly recommend Lotzof Orthodontics to anyone looking for high-quality orthodontic care. Thank you to Dr. Lotzof and the entire team for making the experience so positive and successful! Can’t forget about Astro 🐶 either!!!

Review from Google

Read all 157 reviews on Google →

Questions about this practice

What orthodontic treatments does Lotzof Orthodontics offer?+
Lotzof Orthodontics offers: Clear Aligners, Traditional Braces, Clear Braces, Self-Ligating Braces.
Does Lotzof Orthodontics accept dental insurance?+
Lotzof Orthodontics accepts Aetna, Delta Dental PPO, Humana, Renaissance Dental.
Is Lotzof Orthodontics accepting new patients?+
Lotzof Orthodontics is currently welcoming new patients in San Diego, CA. Call (858) 279-6210 to schedule.
Where is Lotzof Orthodontics located?+
Lotzof Orthodontics is located at 4320 Genesee Ave #206. Get directions: https://maps.google.com/?cid=10723102420642660992&g_mp=CiVnb29nbGUubWFwcy5wbGFjZXMudjEuUGxhY2VzLkdldFBsYWNlEAIYBCAA
What are the office hours for Lotzof Orthodontics?+
Lotzof Orthodontics office hours: Mon 9:00 AM–6:00 PM, Tue 8:00 AM–5:00 PM, Wed 8:00 AM–5:00 PM, Thu 8:00 AM–4:00 PM, Fri Closed–Closed, Sat Closed–Closed, Sun Closed–Closed.
Does Lotzof Orthodontics offer payment plans?+
Yes, Lotzof Orthodontics offers flexible payment plans to make orthodontic treatment affordable.
Who are the orthodontists at Lotzof Orthodontics?+
Lotzof Orthodontics is staffed by Dr. JOHN C HOLMAN III.
What is the patient rating for Lotzof Orthodontics?+
Lotzof Orthodontics has a 4.9-star rating based on 157 patient reviews on Google.

Research with AI

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4320 Genesee Ave #206
San Diego, CA 92117
Get Directions
(858) 279-6210
drlotzof.com/
Open in Google Maps
Accepting new patients
Payment Plans Available
Weekend Hours
Evening Hours

Accessibility & Parking

Wheelchair Accessible Entrance
Wheelchair Accessible Parking
Wheelchair Accessible Restroom
CashCredit CardsDebit CardsContactless / NFC
Mon9:00 AM – 6:00 PM
Tue8:00 AM – 5:00 PM
Wed8:00 AM – 5:00 PM
Thu8:00 AM – 4:00 PM
FriClosed
SatClosed
SunClosed

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